Saudi Telecom Company (STC), the leading provider and operator of telecommunications, along with unique sponsors across the Kingdom of Saudi Arabia, have sponsored the 'SME Evolution Program', the first free web-training program of its kind that was launched by Potential Company aiming to enhance the global competitiveness of thousands of local & regional small and medium enterprises (SMEs) in the kingdom and the MENA region.

Al Jasser said that the sponsorship is consistent with STC's objectives in supporting major events and activities related to the development of various business sectors, raising its efficiency and increasing its productivity to cope with the Kingdom's economic development and international excellence under the leadership of the Custodian of the Two Holy Mosques King Abdullah Bin Abdul Aziz --may God protect him.

He pointed out that this sponsorship reflects the leading role of STC that exceeds its function as a telecom service provider to the business sector, to actively participate in its development and empowerment, and eventually contribute to the development of the Saudi national economy.

Potential's Managing Partner Banna appreciated the trust that STCSTC has put in Potential Company by sponsoring its "SME Evolution Program" in a way that reflects the strong and strategic partnership between the two institutions. "We will harness all our resources and efforts to help the program achieve its goals in developing these companies throughout the world, and in Saudi Arabia in particular," said Banna hoping that the program could meet the aspirations of the business sector of a better future.